Roses Tatouées
Un progetto editoriale ad alto contenuto artistico: «una gazzetta» di sole immagini riprodotte su pagine rosa. Elegante e raffinato, un 4+1 da sfogliare con estremo interesse.

Sulla copertina del numero 4 -Fall 2003 giganteggia un intenso ritrato di Bob Marley scattato nel 1978 dal Dan Asher a New York. All ‘interno si susseguono immagini, rigorosamente in black& white, di forte impatto visivo: da une Hanna Schygulla immortalata dall’obiettivo di Vanessa Beecroft ai pappagalli dell’Ile de Ré ritratti da Stefano Abruzzese, passando per gli scatti d’autore di Elein Fleiss e Anika Larsson. Ma la lista dei contributors che hanno riempito le pagine dei quattro numeri di «Roses Tatouées», interessante progetto editoriale ideato e curato dal fotografo Giasco Bertoli, è un vero parterre de roi: Ken Dickinson, Elke Hesser, Maurizio Cattelan, Dike Blair, Bruno Serralongue, Paola Pivi, Lutz e molti altri ancora. Un pool di artisti/amici uniti nella realizzazione di un progetto ad alto contenuto artistico nato con l’intento di riprodurre le pagine rosa dell’italianissima Gazzetta dello Sport sostituendo all’argomento sportivo le arti figurative. «La mia idea di partenza», spiega Giasco Bertoli, « era quella di fare una ‘gazzetta’ di pura immagine, pubblicando solo disegni e fotografie senza testi se non le didascalie. Un giornale non da leggere ma da sfogliare, un vero piacere per gli occhi ». elegante e arffinato, il giornale, pubblicato da Editions Outcasts Paris e presentato al centro d’arte di Bretigny sur Orge, non si è poi fermato a un solo numero ma è arrivato a 4, cui si è aggiunto un quinto interamente realizzato con le opere dello stesso Bertoli. «E un persorso molto personale», continua l’artista, «che riflette la mia sottile idea di estetica. Il messaggio ? E molto soggettivo, dipende dalla sensibilità di chi guarda il giornale. Ognuno vi ‘legge’ qualcosa di diverso». Un progetto destinato ad avere un seguito: «La Notte», un magazino con le pagine su fondo nero.

Roberta Rotta

Art is not synonymous with sweat and aching limbs artists are more familiar with achieving an emotional response searching for a baseline shot that will leave the opposition on their worn-out knees. But in June in Paris, an international collective of creatives took to the 1920s clay courts to create 15 Love. Organized by photographer Giasco Bertoli and Outcasts Incorporated, the tournament was the culmination of an obsession with tennis courts as an area of magical play and abandoned space, where the game is a physical embodiment of the energy and emotion of artistic expression.
Though the trophy was won by photographer Anders Edström, the project did not close with “Game, Set and Match”, it first became an exhibition (sports photographer Michael Bauswein documented the event) and is now a limited-edition book in which artwork and text reveal their relationship to leisure and sport.
Do you believe artists can play this hard? You cannot be serious.

15 LOVE is published by Outcasts Incorporated.
Enquiries: or 0033142059375

Fall issue N° 17
When Giasco Bertoli and Géraldine Postel (Outcasts Incorporated) told me that we were going to organize “15 Love” : a three dimensional project with a tennis tournament for “artists and critics”, a book and an exhibition*, I have to admit that I was merely astonished.
As a matter of fact, Giasco Bertoli has apparently always been obsessed with the world of Tennis. His tennis courts - photographic type settings - are archived year after year, country after country.

I can’t play tennis.
I never really like the sport anyway and I don’t like watching matches on television either.
Isn’t it dull to look at people turning their heads from left to right for hours ?
Nevertheless, I have always thought that empty tennis courts were particularly poetical.
Every trip through the countryside would bring you in front of such an abandoned space burned by the sun or covered with dead leaves.
These spaces are much more than former tennis courts: they withhold secrets of hidden moments, they are magic playgrounds, lost ruins, for children on holydays.
They are part of our memories.

Giasco Bertoli has gathered a collection with hundreds of tennis courts prints, hundreds of figures, hundred of atmospheres.
Randomly: the vivid shade of the orange rectangles suits the dazzling Egyptian light, the unreal colours of the night, when the dark blue sky blends in a gaudy green surface scared by neon lights, the glimpse of a striped green space through the branches of the threes or closed urban spaces where buildings – at the background – are crossed by recognizable metallic diamond shapes.

With “15 Love”, Giasco Bertoli wanted to celebrate these emotional spaces. In order to satisfy his addiction to “collecting tennis pictures” and with a certain touch of humour, Giasco Bertoli had commissioned Michael Bauswein - a young photographer from Tennis magazine - to cover the event with several wide angle lens. Some people would not understand the link between art and tennis but at Paris Tennis, in the 12th district in Paris, nobody would have denied the aesthetic aspect of the place. The architectural conception of a two-court complex was elaborated by Eiffel’s team in the 20’s and the metallic arches of the structure remind us of a famous Parisian tower.
Each detail of the project had been carefully studied, and the courts were definitely appropriate to please our eight protagonists.

For two days, the seven guests had given many appreciative times of entertainment to the visitors.
And they did it in a burlesque way…
Faithfully, sweeping the clay in the early morning, performing a guitar-like racket show, calling one’s girlfriend to let her know about how one had won, shaking the small trophy with pride, the whole crew had a great time!
Until the last minute of the final, nobody had complained about the fact of being exposed and locked inside this particular playground for two days.

Today, the book 15 Love* appears like a perfect reflection of the dynamic that I observed between all these people. Artworks and Pictures are mixed with the inherent energy of this tournament: random choices in a eclectic harmony. The pictures “in action” focus on concentration, pride, laughters that made us realize that, this time, Tennis definitely gave us back something from childhood.

Neither an exhibition nor an opening could have permitted such a meeting between artists who didn’t know one and another. Sport did. Finally, it wasn’t dull at all…

Jessica Boukris

La Repubblica
Match d’arte
I puristi preferiscono Wimbledon, ma il jet set opta assolutamente per Rolland Garros (a Parigi dal 27/5 al 09/6, L’artiste Giasco Bertoli ha scelto una terza via, a metà strada tra arte e happening. Si tratta della messa in scena di un progetto “tennistico-artistico” racontato nel libro 15 Love/Love 15 edito da Outcasts publishing (, in uscita all’inizio di giugno. L’idea di Bertoli è stata quella di riunire un gruppo di amici, tutti artisti confernati, per un torneo di tennis organizzato come un master: 8 giocattori si sfidano nell’arco di due giorni. Per la prima manifestazione svoltasi a Parigi il marzo scorso sono arrivati il fotografo Marc Borthwick, l’artista Andreas Angelidakis, il critico d’arte Franklin Sirmans, l’artista Davide Bertocchi e il fotografo Anders Edström per incontrare I parigni Christophe Brunnquell, art director e Bruno Serralongue, artista. L’atmosfera è surreale: nell’intervallo tra due partite il campo diventa il set di uno shooting di moda per la rivista Dazed & Confused, mentre i punti migliori sono immortaliti dall’ obbviettivodi un inviato di Tennis magazine. Il prossimo torneo si svolgerà in autunno a Londra, poi sarà la volta di New York. Ma I biglietti non sono in vendita: ci si va solo se invitati.

Magazine 33
Dynamisé par un assemblage de prises de vues de Michael Bauswein (Tennis magazine) venu photographier la performance à la manière d’un tournoi professionnel, le livre 15 Love mêle les archives visuelles de cet évènement atypique aux contributions de ces protagonistes.

Les textes de Jeff Rian, Olivier Zahm, Elisabetta Rota et Alexis Vaillant.
Évènement réalisé avec le gracieux soutien d’Adidas, de Céline et de la galerie MC Magma (Milan/Italie).

Ce livre relate l’aventure intimiste et sportive de huit copains qui ont contribué au projet de Giasco Bertoli, articulé autour d’un tournoi de tennis, au début du printemps, à Paris (1er et 2 mars 2002).

Ont participé: Davide Bertocchi, Bruno Serralongue et Giasco Bertoli (artistes), Andreas Angelidakis (architecte), Marc Borthwick et Anders Edström (photographes), Christophe Brunnquell (D.A) et Franklin Sirmans (critique d’art ).

Idea Books
Giasco Bertoli: 15 Love
What are the parrallels between sport and art?
What happens when art and sport are combinned?
Giasco Bertoli took the plunge and organised a mini tennis tournamet between him and artist friends and critics.
Michael Bauswein (Tennis magazine) documented the event.

78p ills colour 23 x 32 French/English pb
18.00 Idea Code 02307 no ISBN